Two well-known brands are preparing to open new stores at Springfields Designer Outlet, just outside Spalding. French Connection and Rituals are due to welcome customers in the next few weeks, bringing fashion, beauty and lifestyle products to the outlet centre.

French Connection will sell womenswear, menswear and accessories. Rituals will offer home fragrances, skincare and body care, expanding the outlet’s range beyond clothing and accessories.

What the new stores will offer

French Connection is described as a British fashion brand, while Rituals is known for products designed around everyday wellbeing routines. The two openings will give shoppers another option for fashion, personal care and home fragrance purchases at Springfields.

A Springfields spokesman said: Effortless British style meets luxury wellbeing as Springfields Designer Outlet welcomes two of the UK’s most iconic and best-loved brands.

Simon Donoghue, managing director at French Connection, said the new shop would form part of the company’s continuing expansion. He said: We look forward to joining the growing line-up of premium brands at Springfields Designer Outlet as we continue to expand our retail footprint.

Springfields line-up

Ian Sanderson, asset manager and head of Springfields, said the centre was welcoming “not one, but two sought-after luxury brands”. He added that customers had asked for the brands and that the stores would complement the existing premium outlet offer.

Springfields said it now has more than 60 premium brand stores. The centre also promotes shopping and dining alongside walks around its award-winning RHS Partner Garden, presenting the site as a full-day destination for visitors from Spalding and the wider region.

The precise opening dates for French Connection and Rituals have not been announced in the supplied information. Both stores are expected to open within the next few weeks.